With the proliferation of blogs over the last few years, word of mouth advertising has quickly become word of web advertising. With that in mind, I have created the microISV Buzz to track how often several shareware applications are mentioned in the blogs tracked by Technorati.
Personal publishing has become a valuable marketing tool for many shareware publishers because positive blog posts equate to priceless testimonials. Negative posts can be just as valuable, if not more valuable, to help you improve your product. Now the microISV Buzz can be used to show exactly how much word of mouth advertising your product is generating in comparison to many other applications.
Please submit any application you would like to have added to the list. Any application that doesn’t have any search results for 5 consecutive days will automatically be removed so its best if there are already some available results.
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on Tuesday, February 1st, 2005 at 5:12 am and is filed under News.
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With the proliferation of blogs over the last few years, word of mouth advertising has quickly become word of web advertising. With that in mind, I have created the microISV Buzz to track how often several shareware applications are mentioned in the blogs tracked by Technorati.
Personal publishing has become a valuable marketing tool for many shareware publishers because positive blog posts equate to priceless testimonials. Negative posts can be just as valuable, if not more valuable, to help you improve your product. Now the microISV Buzz can be used to show exactly how much word of mouth advertising your product is generating in comparison to many other applications.
Please submit any application you would like to have added to the list. Any application that doesn’t have any search results for 5 consecutive days will automatically be removed so its best if there are already some available results.
This entry was posted
on Tuesday, February 1st, 2005 at 5:12 am and is filed under News.
You can follow any responses to this entry through the RSS 2.0 feed.
Responses are currently closed, but you can trackback from your own site.
February 1st, 2005 at 9:34 am
Interesting idea. I have some tracking set up like this. However because I choose such a generic name for my application (Lux) I always have to specify other terms to cut out the non-relevent mentions. More proof that choosing a good name is key.